Just good simple info on SEO back links

I typed up a quick reply to a clients query and thought with a few edits it would make a good topic to share with everyone here.

Back links are one of the most important aspects you can have in your SEO campaign as it makes one of the biggest impacts on your page ranking and therefore your position in the natural searches of search engines, so get as many back links as you can.

However be aware of paid link backs and link farms as these will harm your SEO rankings. Also try to get links from related or associated websites and not just random sites as this again will help firm up that you are a vital resource or business in your chosen industry.

Finally don’t just have all the links go to your home page, you will get ranked better if you post direct links to information pages or products. It also means that the visitor doesn’t have to go looking for the page.

One last thing when you get a back link ask the website owner to not just put click here as the link, try to get them to link with the keywords of the service or product that tie into your Search Engine Optimisation.

So for example “click web design to visit the Contact Multimedia website”

Now go and build your external links!

Alan Fair

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